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Three Instagram story-format cards for Bruno (creative agency) using warm gradient overlays, organic flowing shapes, and a cohesive typographic system across lifestyle, article, and hiring announcements.
Summary
Three Instagram story cards announcing Bruno's rebranding, using warm gradient overlays on lifestyle and editorial imagery, organic flowing shapes, and consistent typography to create a cohesive visual identity across content types.
Visual description
Left card: yellow/cream gradient over a close-up of soft, rounded yellow sculptural form with event details (April 11th, Les Gouits, Les Couleurs, Live recording, L'etranger 75018) in white sans-serif. Center card: dark semi-transparent overlay over a photo of people in a modern interior space, with "BRUNO" title and article text about rebranding over white background below. Right card: deep orange flowing organic shape against a pink background with white text "We're hiring" and "Copywriter Full time - In House" plus BRUNO watermark. All three rounded corners, contained, dark header bars. Consistent 2-3 second post timestamp UI at top left.
Key takeaway
The use of organic flowing shapes as connective design elements that tie the three disparate content types (event, article, hiring) into one cohesive identity. The warm gradient overlays that preserve image legibility while adding color personality. The clear type hierarchy balancing large sans-serif headlines with readable body text and metadata.
Reuse notes
Excellent template for creative agencies or studios communicating across multiple content types (events, articles, job postings) on social media. Works particularly well for warm, inviting brands with a focus on authentic, people-driven narratives. The rounded organic shapes are flexible enough to work with any color palette. Best for 9:16 story format or vertical card layouts.
