OpenAI Brand Guidelines 2022
A 17-slide selection from OpenAI's 2022 brand guidelines built on a strict black-white-electric-blue system, pairing an oversized Signifier serif with the Söhne sans across a numbered, hairline-ruled grid.
17 slides · Guideline
View deck overview
OpenAI Brand guidelines cover
Mission statement slide
Introduction section divider
Brand strategy statement
Five core brand values
Logo color on black and white
Color section divider
Color introduction statement
Primary color palette black and white
Thirty color themes grid
Red theme light mid dark
Primary color themes for products
Typography weights specimen
Iconography mitered and butted caps
Photography composition
Data visualization bar and column charts
Data visualization pie and donut charts