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Ace & Tate Responsibility Report 2020

A 49-page sustainability report that pairs an oversized high-contrast serif with a bold sans, runs on a chartreuse / forest-green / mauve palette, and uses organic blob and wave shapes plus flat illustrations to keep dense impact data warm and editorial.

49 slides · Report

View deck overview
Looking Back, Moving Forward cover, editorial, minimal, light
Looking Back, Moving Forward cover
Founder letter pull-quote, editorial, minimal, dark
Founder letter pull-quote
Considerable progress letter spread, editorial, minimal, light
Considerable progress letter spread
Full-picture impact illustration spread, editorial, illustrated, light
Full-picture impact illustration spread
Hard lessons letter close, editorial, minimal, light
Hard lessons letter close
Contents page, editorial, minimal, light
Contents page
Responsibility mission statement, editorial, minimal, dark
Responsibility mission statement
A Year in Review chapter opener, editorial, minimal, light
A Year in Review chapter opener
2020 in-house team intro, editorial, minimal, dark
2020 in-house team intro
Highlights from this year, editorial, minimal, dark
Highlights from this year
Four focus areas blobs, editorial, minimal, light
Four focus areas blobs
Measure, set goals, take action, editorial, minimal, light
Measure, set goals, take action
Our Approach methodology spread, editorial, minimal, dark
Our Approach methodology spread
Planet chapter opener, editorial, minimal, muted
Planet chapter opener
Planet milestone full-bleed illustration, editorial, illustrated, vibrant
Planet milestone full-bleed illustration
Environmental cost milestone statement, editorial, minimal, dark
Environmental cost milestone statement
Our Impact CO2 emissions data, editorial, organic, muted
Our Impact CO2 emissions data
Actions Taken three-column spread, editorial, minimal, dark
Actions Taken three-column spread
Planet 2019 in numbers, blob stat cluster, editorial, minimal, muted
Planet 2019 in numbers, blob stat cluster
Planet Bad Moves, archery illustration, editorial, illustrated, vibrant
Planet Bad Moves, archery illustration
Planet raise the bar for 2021, commitments list, editorial, minimal, muted
Planet raise the bar for 2021, commitments list
Chapter Two Product and Packaging divider, editorial, minimal, light
Chapter Two Product and Packaging divider
Product full-bleed portrait illustration, illustrated, editorial, vibrant
Product full-bleed portrait illustration
Product producing a frame statement, green field, editorial, minimal, muted
Product producing a frame statement, green field
Product Our Impact, life cycle assessment, editorial, minimal, light
Product Our Impact, life cycle assessment
Product CO2 per frame, proportional blob chart, editorial, minimal, light
Product CO2 per frame, proportional blob chart
Product acetate change, bubble comparison, editorial, minimal, cool
Product acetate change, bubble comparison
Product Actions Taken, blue blob stats on green, editorial, minimal, earthy
Product Actions Taken, blue blob stats on green
Product Bad Moves, blue illustration spread, editorial, illustrated, cool
Product Bad Moves, blue illustration spread
Product big changes for 2021, ten-point plan, editorial, minimal, light
Product big changes for 2021, ten-point plan
Chapter Three People divider, editorial, minimal, vibrant
Chapter Three People divider
People full-bleed acrobats illustration, illustrated, editorial, vibrant
People full-bleed acrobats illustration
People based in Amsterdam statement, red arrow, editorial, minimal, dark
People based in Amsterdam statement, red arrow
People Our Impact, red blob stats on green, editorial, minimal, earthy
People Our Impact, red blob stats on green
People Actions Taken, supplier tier blobs, editorial, minimal, earthy
People Actions Taken, supplier tier blobs
People We support We refuse, code of conduct, editorial, minimal, earthy
People We support We refuse, code of conduct
People in-numbers stat clouds with numbered initiatives, editorial, organic, vibrant
People in-numbers stat clouds with numbered initiatives
People Bad Moves lessons-learned spread, editorial, illustrated, muted
People Bad Moves lessons-learned spread
People big-plans-for-2021 numbered goals, editorial, minimal, vibrant
People big-plans-for-2021 numbered goals
Chapter Four Progress section opener, editorial, minimal, vibrant
Chapter Four Progress section opener
Progress full-bleed figures-passing-glasses illustration, illustrated, organic, vibrant
Progress full-bleed figures-passing-glasses illustration
Progress disrupt-the-eyewear-industry statement, editorial, minimal, light
Progress disrupt-the-eyewear-industry statement
Progress Our Impact opener with cloud field, editorial, organic, vibrant
Progress Our Impact opener with cloud field
Progress Our Values four-value framework, editorial, organic, vibrant
Progress Our Values four-value framework
Progress Actions Taken B Corp stat spread, editorial, illustrated, vibrant
Progress Actions Taken B Corp stat spread
Progress circularity and goggles initiatives with stats, editorial, organic, muted
Progress circularity and goggles initiatives with stats
Progress peek-at-2021 roadmap plans, editorial, minimal, vibrant
Progress peek-at-2021 roadmap plans
Thank you and see you next year closing, editorial, illustrated, cool
Thank you and see you next year closing
Ace & Tate closing contact and partners slide, minimal, organic, light
Ace & Tate closing contact and partners slide
Ace & Tate Responsibility Report 2020 — full deck · Inspiration by VASA Works