Our Impact CO2 emissions data

Summary

A data spread: an oversized serif "Our Impact" heading and explanatory copy on the left, two white blob shapes comparing 2018 and 2019 CO2 totals, and a scatter of bubbles showing the percentage of emissions by source.

Visual description

Dusty mauve background. Upper-left, an oversized serif "Our / Impact" heading over a short sans-serif paragraph about the annual CO2 report. Lower-left, two white organic blob shapes act as labels, one reading "2018 310,04 t CO2 EQ." and the larger "2019 427,53 t CO2 EQ." for a year-on-year comparison. The right two-thirds carries a constellation of round bubbles of varying size, each a percentage with a small all-caps source label: "44% FLIGHTS", "26% ELECTRICITY", "17% NATURAL GAS", "12% DISTRICT HEATING" and smaller ones, with the big numbers in serif. Short sans-serif body copy at the top right explains where CO2 is emitted. A page number "17" sits at the bottom center.

Key takeaway

Turning hard emissions data into organic blob and bubble shapes instead of a bar chart, so the data spread stays inside the deck's soft visual language while still ranking sources by bubble size. The two year-total blobs make a simple before/after comparison legible at a glance.

Reuse notes

A good model for a data or impact-metrics page that needs to feel on-brand rather than spreadsheet-like. Bubble sizing communicates relative scale but is imprecise, so pair every bubble with its number. Best when the brand already uses organic shapes elsewhere, as this deck does.