Inspiration by VASA Works
Get started

IKEA Play Report 2024

A 33-slide research report from IKEA on the role of play at home, built on a white editorial grid with bold black sans headlines, IKEA's primary-color geometric shapes, and full-bleed lifestyle photography.

32 slides · Report

View deck overview
The dawning of a play revolution cover, photographic, editorial, warm
The dawning of a play revolution cover
About IKEA Play Report 2024, editorial, minimal, warm
About IKEA Play Report 2024
Executive summary with four colored markers, editorial, minimal, light
Executive summary with four colored markers
Play statistics and table of contents, editorial, swiss, light
Play statistics and table of contents
15 years of research timeline, editorial, swiss, light
15 years of research timeline
Methodology with study stats, editorial, swiss, light
Methodology with study stats
From play to playful living section spread, editorial, minimal, light
From play to playful living section spread
James P Carse quote panel, editorial, minimal, warm
James P Carse quote panel
Playfulness prepares us for an uncertain future, editorial, swiss, light
Playfulness prepares us for an uncertain future
4 key conclusions divider, editorial, swiss, light
4 key conclusions divider
The dawning of a play revolution shape divider, editorial, minimal, light
The dawning of a play revolution shape divider
Play a new way spread, editorial, minimal, light
Play a new way spread
An emerging cultural shift from-to, editorial, swiss, light
An emerging cultural shift from-to
Play as a cure with priority shifts, editorial, photographic, light
Play as a cure with priority shifts
Emma Worollo unfun world quote, editorial, minimal, warm
Emma Worollo unfun world quote
Playtime as a priority percentage bands, editorial, swiss, light
Playtime as a priority percentage bands
Play isn't equal balancing shapes divider, editorial, minimal, light
Play isn't equal balancing shapes divider
The society sets the stage spread, editorial, minimal, cool
The society sets the stage spread
Helen Dodd future of play quote, editorial, minimal, warm
Helen Dodd future of play quote
The things that get in the way spread, editorial, minimal, light
The things that get in the way spread
3 human priorities connected to play divider, editorial, minimal, light
3 human priorities connected to play divider
Three priorities listed over a play photo, editorial, minimal, warm
Three priorities listed over a play photo
A desire for a stress-free childhood ranked lists, editorial, swiss, light
A desire for a stress-free childhood ranked lists
A wish to boost self-love and advocacy spread, editorial, minimal, warm
A wish to boost self-love and advocacy spread
A call for social and emotional connection spread, editorial, minimal, vibrant
A call for social and emotional connection spread
A safe haven spread, editorial, minimal, light
A safe haven spread
Children are wary of the world diverging bar chart, editorial, swiss, light
Children are wary of the world diverging bar chart
Everything can be used for play photo grid, editorial, minimal, light
Everything can be used for play photo grid
Outdoor play indoors spread, editorial, minimal, light
Outdoor play indoors spread
Emma Worollo home design quote, editorial, minimal, warm
Emma Worollo home design quote
What's next closing summary, editorial, minimal, light
What's next closing summary
Thank you to all the children and experts credits, editorial, swiss, light
Thank you to all the children and experts credits