Easol out-of-home and social campaign

Easol out-of-home and social campaign, photographic, dark-mode, dark

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Full-bleed six-pane montage of Easol out-of-home and social work, transit posters, a billboard, an Instagram story, and a print poster.

Summary

A full-bleed montage of Easol's out-of-home and social campaign across six panes: a transit poster, an Instagram story, a poster on dark ground, a social ad, a framed print poster, and a street billboard.

Visual description

The slide is all image, gridded into panes by thin gutters. Top-left, a long transit-station poster reads "THE FUTURE OF SELLING EXPERIENCES HAS ARRIVED" with inset photos. Top-center, a phone shows an Instagram story "OWN YOUR BRAND" with an engraved globe motif. Top-right, an "EASOL" poster with a crest sits on dark pavement. Bottom-left, a social ad reads "TURBOCHARGE YOUR FESTIVALS" over a crowd. Bottom-center, a framed wall poster shows two seated figures and "THE BEST JOB IN THE WORLD". Bottom-right, a street billboard reads "CREATE MOMENTS NOT THINGS / EASOL.COM" over a dense illustrated panel.

Key takeaway

Proving campaign reach by packing many out-of-home and social placements into one dense montage, so breadth of application lands instantly. Recurring condensed all-caps lockups across every placement show a consistent campaign voice.

Reuse notes

A reusable "campaign in market" slide to close a case study. Keep all placements in one type system so the grid reads as one campaign, not scattered work. Realistic environmental mockups (transit, street, framed print) sell credibility better than flat artboards.

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