Refusing to advertise" serif quote with Piccadilly photo

Refusing to advertise" serif quote with Piccadilly photo, editorial, swiss, muted

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Warm-grey slide with a large black serif pull-quote and attribution on the left and a photo of a billboard-filled city square on the right.

Summary

A muted warm-grey quote slide: a five-line black serif pull-quote with a small all-caps attribution on the left, paired with a photograph of an advertising-saturated city square on the right.

Visual description

Warm grey background (around #CFCBC4), all type near-black. Only the report line sits in the top-right header on a hairline rule; there is no section pill here. The left holds a large serif pull-quote in guillemets, "VEJA doesn't want to be part of any visual pollution. Refusing to advertise is also an ecology of the spirit.", with the attribution "FRANÇOIS-GHISLAIN MORILLION" in spaced all-caps beneath. The right two-fifths is a colour photograph of a busy square (Piccadilly Circus) crowded with illuminated billboards. Faint hairlines frame the layout.

Key takeaway

The deliberate irony of a quote condemning visual pollution set against a photo packed with billboards. Letting the image argue with the text adds a layer most quote slides miss. The muted grey keeps both the serif quote and the busy photo calm.

Reuse notes

A strong template for an attributed pull-quote that benefits from a contrasting or illustrative image. Reusable across decks; swap the quote, attribution, and supporting photo. The understated palette suits a serious or reflective passage.

From this deck: Refusing to advertise" serif quote with Piccadilly photo

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