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A condensed headline over a three-row table with purple gradient bands, each row pairing a 65/40/38% stat with a labeled finding.
Summary
A finding slide built as three stacked rows: each carries a purple gradient label band, a giant percentage, and a sans description of why influence is not about buying.
Visual description
Near-black grunge field with corner brackets. A condensed all-caps headline runs across the top, "INFLUENCE does not equal GETTING PEOPLE TO BUY STUFF.", ending in a small purple chevron glyph. Below, three horizontal rows each begin with a left label set in all-caps sans on a purple-to-dark gradient band ("IT'S CHANGING THEIR THOUGHTS, ACTIONS OR BELIEFS", etc.), followed by a large condensed percentage ("65%", "40%", "38%") and a bold white description with a small teal parenthetical comparison note beneath. The COMPLEX | COLLECTIVE lockup is bottom-right.
Key takeaway
The purple gradient bands give a plain stat table rhythm and depth while staying on-brand. Putting the comparison context in small teal type lets each row carry a headline number plus a "this was Nx higher" qualifier without visual clutter.
Reuse notes
Reusable as a multi-finding breakdown where each item has a number and a one-line explanation. The gradient label band is the device that lifts it above a generic table. Keep to three or four rows so the percentages stay large.










































