Logo misuse examples

Logo misuse examples, editorial, minimal, dark

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Sidebar-nav slide with an oversized "most sacred asset" statement panel above a 4x2 grid of crossed-out logo misuse examples.

Elementscard, image
Palette
#11190C
#F3F1EE
#FF0000

Summary

The logo misuse page: a big "treat it with respect" statement over an eight-cell grid of crossed-out wrong uses of the mark.

Visual description

A content slide with the dark sidebar (Logo highlighted yellow). A wide near-black rounded panel across the top carries an oversized off-white statement: "Our logo is our most sacred asset. Please treat it with the utmost respect. Thank you." Below it sits a 4x2 grid of off-white cells, each showing the BOLT mark used incorrectly (rotated, gradient, 3D, stretched, with an added bolt icon, filled bolt, multiple colors, outlined) with a small grey caption naming the error and a thin red diagonal line struck through each example.

Key takeaway

Fronting the misuse page with one large, almost cheeky statement about protecting the mark, then backing it with a dense, scannable do-not grid. The tone-setting headline makes a dry rules page feel on-brand.

Reuse notes

The canonical logo-misuse layout (statement plus crossed-out grid) for any guideline. Eight cells covering rotation, color, effects, and proportion is a good default checklist. Pair with the clearspace and logo-color pages.

From this deck: Logo misuse examples

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