Toyow icon usage don'ts

Toyow icon usage don'ts, minimal, swiss, light

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Nine-cell do-not grid of misuses applied to the standalone pixel-stair icon, each marked with a red error icon.

Palette
#1058FC
#17EB94
#FF4C55
#F1F1F1

Summary

The Usages page for the standalone icon, a grid of nine prohibited icon treatments.

Visual description

"Usages" is the bold black left label. The right side is a three-by-three grid of light-gray cards, each showing the pixel-stair icon altered wrongly and captioned beneath with a red circular error icon: don't angle it, don't add a gradient, don't make it 3D, don't stretch it, don't remove the squares, don't change the colors (shown as blue, green, and black variants), don't add a stroke, don't reduce the opacity, and don't use an image for background (over the record-player photo). Footer with page 21.

Key takeaway

Mirroring the lockup don't grid for the icon alone ensures the mark is protected whether used with or without the wordmark, keeping the rule set symmetrical.

Reuse notes

Pairs with page 20 to cover both logo forms. Documenting icon-only misuses separately matters whenever the icon ships as a standalone app or favicon mark.

From this deck: Toyow icon usage don'ts

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