Diversified channel mix stacked bar chart

Diversified channel mix stacked bar chart, editorial, minimal, light

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Off-white growth-engine slide with four pastel stacked bars of customer-acquisition channel mix, a legend, a speech-bubble callout, and a cat-in-a-box photo.

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Summary

A growth-engine slide: four pastel stacked bars (Oct 2021 to Jan 2022) break down customer acquisition by channel, with a six-row legend, a speech-bubble callout, and a photo of a tabby cat climbing out of a cardboard box.

Visual description

Warm off-white background. Top-left headline in black: "We've accomplished this growth on a newly diversified growth engine. Our mix is stable & proprietary." Top-right, a white box label "Customers acquired by channel as % of total" with a down arrow, and below it a vertical legend of six color dots all labeled "Channel" (the channel names are redacted). Four full-height stacked bars span Oct, Nov, Dec 2021 and Jan 2022, each segmented in soft green, sage, coral, yellow, blue, and light-blue bands. A white speech bubble at lower center reads "Less than 1/3 of our paid mix now comes from channel". On the right, a studio photo of a grey tabby cat stepping out of an open cardboard box while a hand reaches in. Footer wordmark and page number at bottom-left.

Key takeaway

A 100% stacked-bar series across a few months is a tidy way to argue "our acquisition mix is diversified and stable" because the eye reads the constant band proportions immediately. The speech-bubble callout pulls out the single number that matters. Including the lifestyle cat photo keeps a data slide warm and on-brand rather than clinical.

Reuse notes

A reusable channel-mix or revenue-composition template. Stacked bars work best with four to six segments and a handful of time periods; more becomes noise. The channels are redacted to generic "Channel" labels in the public version. Keep one callout bubble for the headline figure. Pairs well within a performance or traction section.

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