CIBSE Brand Guidelines - Brochures

CIBSE Brand Guidelines - Brochures, photographic, corporate-clean, cool

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A brochure application page showing a gradient-hawk training programme cover and an open spread, mocked up on a grey surface.

Summary

The brochure application page: a "Training Programme 2025" cover with a large gradient hawk and an open interior spread, photographed on a grey surface with a "Brochures" caption stressing negative space.

Visual description

A photographic mockup on a soft grey surface shows two printed pieces. The cover, in the bright mint-to-yellow hawk gradient, carries a small CIBSE lockup top-left and "2025 Training Programme" in blue at the lower-right. The open spread beside it shows an editorial layout: a mint panel with a blue/black headline and pull-quote, a photo of a man reading, and a white right page with a headline, body copy, a row of small two-tone topic icons and an image. A "Brochures" heading and short white caption sit far left, noting negative space and a clean, light, authoritative feel. The interior leans on generous white space.

Key takeaway

Carrying the bright hawk gradient onto a publication cover while keeping interiors airy and white, so the brand has presence on the outside and readability inside. The small two-tone topic icons reappear here, showing the icon set in real editorial use.

Reuse notes

A good reference for membership or training publications. The loud-cover, quiet-interior split plus the reuse of the icon system shows how the kit's parts combine in long-form print.

From this deck: CIBSE Brand Guidelines - Brochures

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