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Pairing rationale at left beside three labeled alphabet specimens (Light, Medium, Bold Mix) with point-size specs for each family.
Summary
A type-pairing page: rationale at left, with three stacked alphabet specimens labeled Light Mix, Medium Mix, and Bold Mix, each annotated with the two families' weights and point sizes.
Visual description
Charcoal background with the thin olive top band. "TYPE" sits top-left in cream sans over a justified paragraph: pairing Cormorant and Neue Haas preserves sophistication while modernizing, and connects old and new. The right side stacks three full A-to-Z specimens in a large serif display cut, each tagged at left ("LIGHT MIX," "MEDIUM MIX," "BOLD MIX") and spec'd at right (e.g. "Neue Haas Light 72pt / Garamond Extra Light 64pt," scaling up through Semibold/Roman). All cream on charcoal. The standard footer runs below.
Key takeaway
Defining named pairing "mixes" (Light / Medium / Bold) that lock a sans weight to a serif weight at fixed point sizes, turning type pairing into a small set of pre-approved recipes anyone can apply. The full-alphabet specimen shows the chosen cut at display scale.
Reuse notes
An efficient way to make a two-family pairing foolproof: name the combinations and spec the sizes. Reusable for any brand that wants consistent serif-sans pairing across a team. Display-scale specimens need room; budget a full page each.
From this deck: Type pairing mixes and specimens
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