DIA social graphics application

Summary

A social-templates application: three mocked-up Instagram posts on a slate-blue board, covering a typographic "ASK A CURATOR" card, a documentary gallery photo, and a repeated multicolor "SHOP" type composition.

Visual description

Cream slide, thin terracotta top band, left-margin bold sans-serif label "Social Graphics". A large slate-blue textured panel fills most of the slide and holds three Instagram post mockups side by side, each with the dark app chrome (heart, comment, share, save icons). Left: a terracotta card with "ASK A CURATOR" in serif caps over a thin golden-rectangle grid carrying a date and a credit line ("LUCY MENSAH"). Center: a full-bleed color photo of visitors viewing artwork in a gallery. Right: a cream card filled edge to edge with the word "SHOP" repeated and overlapping in serif caps, each in a different brand color (indigo, terracotta, green, blue). The foot carries "43", "BRAND GUIDELINES" and a centered "APPLICATIONS".

Key takeaway

Showing one social system in three distinct modes at once, a typographic announcement card, a documentary photo post, and a playful repeated-word type post, so the feed reads as varied yet unified. The golden-rectangle grid reappears as a layout scaffold on the announcement card, and color is carried entirely by the type.

Reuse notes

A clean template for the social-media page of a brand system, especially one balancing announcements, photography and promotion. The repeated-word color post is an easy, reusable device for any single call-to-action. The slate-blue presentation board is just a backdrop. Pairs with the billboard and poster slides in this deck.