Preview image. Unlock full-res
Three-panel type slide pairing a serif rationale with two dark specimen panels, Epilogue sans and Newsreader serif, each showing full alphabet, numerals, and weights.
Summary
The brand-fonts page: a serif rationale on a light panel beside two dark specimen panels, one for the sans-serif Epilogue, one for the serif Newsreader, each showing the full character set, numerals, and available weights.
Visual description
Three full-height vertical panels. Left panel is pale off-white with the running header ("VISUAL ELEMENTS", bold "Typography"), a "Fonts" heading, and a serif paragraph explaining the Epilogue and Newsreader pairing and Arial/Times fallbacks. Center panel is dark navy: a huge white "Epilogue" wordmark, the label "Regular", the full uppercase and lowercase alphabet plus 0-9, a weight list ("/ Extra Light, / Light, / Regular, / Medium, / Semi Bold") with weights shown in their actual cut, and a "download from Google Fonts" line. Right panel is a slightly lighter slate: a large serif "Newsreader" specimen, label "Light", full alphabet and numerals, a weight list ("/ Light, / Medium, / Bold, / Italic"), and its own Google Fonts link. The Arts Midwest logo runs bottom-left.
Key takeaway
Giving each typeface its own dark specimen panel with the name set huge in the face itself, then the full character set and a weight ladder shown in the real weights. The light rationale panel versus dark specimen panels cleanly separates the "why" from the "what".
Reuse notes
A reusable two-typeface specimen layout for any brand book pairing a sans with a serif. The huge-name-in-its-own-face plus alphabet plus weight-ladder structure scales to any font pair; the dark panels make the white type pop. Add the source link per face as shown.
From this deck: Typography, Epilogue and Newsreader specimens
View deck
