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White page with the full Mash lockup centered, the magenta gradient mark beside the dark wordmark, and a usage note about dark lettering on light backgrounds.
Summary
A full-lockup usage page: the Mash logomark and dark wordmark centered on white, with a note that the dark-lettering version belongs on light backgrounds.
Visual description
White background. The full Mash lockup sits centered: the violet-to-magenta gradient graphic mark to the left of a large near-black "Mash" wordmark in a bold geometric sans. A short usage note in dark sans sits under the right header: "Use this full mark for most communications. This version with dark lettering, should be used on light backgrounds." Tiny monospace labels run across the top: "LOGOMARK - DARK" left, "LOGO FAMILY" / "BRAND GUIDELINES" right.
Key takeaway
Devoting a full clean page to the primary lockup at large size, with one terse note pinning down where it belongs. The bright gradient mark beside heavy dark type is the brand's core signature, shown with room to breathe.
Reuse notes
The canonical "primary logo on light" page. Mirror it with the dark-background version (next page) so both treatments are documented at the same scale. Keep the field empty so the lockup is the only thing on screen.
From this deck: Full logomark on light
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