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Examples of administrative and academic custom signatures built on the vertical master logo, governing one-off departmental lockups.
Summary
The custom-signatures page, showing how administrative and academic units below the school level lock up to the vertical master logo, and who is authorized to create them.
Visual description
Generous whitespace. Left column carries "LOGOS AND MARKS" caps, a "Custom Signatures" Spectral subhead, and three short paragraphs on who may create signatures and a bright-blue email link. The right side has two captioned columns, "Examples of Administrative Custom Signatures" and "Examples of Academic Custom Signatures." The administrative column stacks three vertical lockups (Alumni Association, International Center, Palomar Health Student Wellness Center), each with the unit name in caps beneath the vertical "University of San Diego" master logo. The academic column shows three (School of Law / Business Law Society, School of Leadership and Education Sciences / Professional Learning), demonstrating an added third line of sub-unit detail. All marks are Founders Blue on white with airy spacing.
Key takeaway
A controlled extension system for the long tail of internal units: every custom signature reuses the same vertical master logo and only swaps the descriptor line(s). The administrative-versus-academic split, with academic marks allowing a deeper sub-line, keeps even bespoke lockups on-system.
Reuse notes
Useful when a brand must accommodate many small internal groups without letting them invent their own logos. The pattern (fixed master mark plus a controlled descriptor stack) scales to associations, centers, and programs. Note the heavy whitespace here, which sets these apart from the denser academic-marks page.
