Which Brand Should I Use

Which Brand Should I Use, minimal, swiss, light

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White decision page comparing the Ymgolli and Go All In lockups side by side with usage rules for each.

Summary

A side-by-side decision page showing the Ymgolli lockup against the Go All In lockup, each with a short bulleted rule for when to use it.

Visual description

White background. Left sidebar carries the all-caps eyebrow "WHICH BRAND SHOULD I USE?" and the matching two-line title. The main area is a two-column comparison: left column shows the full "YMGOLLI. GO ALL IN." lockup with chevron shadow above the rule "Use Ymgolli when the activity is:" with three bullets (Wales-specific; Welsh or bilingual delivery; education or community activation in Wales). Right column shows the compact "GO ALL IN." mark above "Use Go All In when:" with one bullet (UK-wide with no Welsh adaptation). A second smaller Ymgolli wordmark sits lower-left under the column. A black "Download" button sits above the "HOME" nav bottom-left; page "8" bottom-right.

Key takeaway

A clean two-logo decision layout: mark on top, "use when" rule beneath, one column per brand. The eyebrow phrasing the page as a question ("Which Brand Should I Use?") makes navigation intuitive.

Reuse notes

Ideal where two related identities or sub-brands coexist and teams need a fast which-one rule. The pattern extends to three columns; keep the bullets to plain trigger conditions as here.

From this deck: Which Brand Should I Use

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