Writing About Arts Midwest micro and short bios

Light copy-reference slide presenting micro and short bios in three text columns with a tall dancer photo and periwinkle ribbon on the right.

Styleeditorial, minimal, photographic

Colorlight, cool, muted

Typeserif, sans-serif, mixed-serif-sans, all-caps

Moodprofessional, trustworthy, calm

Elementsimage, logo

Tagsbio-copy, micro-bio, short-bio, boilerplate, sidebar-note, periwinkle-ribbon, photo-credit, page-number

Palette

#F4F3EE

#6C63FF

#D94A6A

Summary

A copy-reference page giving the approved Micro Bio and Short Bio, set in text columns beside a tall photo of a folkloric dancer.

Visual description

Warm off-white (#F4F3EE) ground. "Writing About Arts Midwest" runs top-left after the "OUR BRAND" tab, "8" top-right. A narrow left sidebar holds an instructional note in small periwinkle serif. The center column leads with a "MICRO BIO" subhead and an oversized grotesque bio statement, then a "SHORT BIO" subhead over two serif paragraphs of boilerplate. The right third is a tall photo of a woman in a red-and-white ruffled folklorico dress mid-twirl outdoors; a periwinkle (#6C63FF) wavy ribbon crosses its lower portion and a photo credit sits at the bottom.

Key takeaway

Treating boilerplate bios as a designed reference: labeled lengths (micro, short), the headline-sized micro bio doubling as a display statement, and a side note column explaining when to use each. The recurring ribbon-over-photo keeps even a copy page on-brand.

Reuse notes

Directly reusable as a "boilerplate / about copy" page in brand guidelines, giving teams pre-approved bios at multiple lengths. The sidebar instruction pattern is worth keeping for any copy-spec slide.