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Instagram feed guidance shown on a realistic profile mockup, alternating full-bleed photos and brand-color posts in a 50-50 balance with lime text highlights.
Summary
Social-media direction shown on a realistic Instagram profile mockup: alternate full-bleed photos and brand-color posts in a 50-50 balance, never two of the same color in a row.
Visual description
A near-white slide with a rotated "SOCIAL GUIDE" corner banner. The left column advises balancing elements across the feed, using full-bleed images and brand-background posts in 50-50 proportion, alternating the brand colors rather than repeating one, and using lime green to highlight text. The right two-thirds is a faithful Instagram profile mockup for "Matter Insurance": a pink circular "m" avatar, follower stats (184 posts, 26K followers, 230 following), Follow/Message/Email buttons, and a 3-column post grid mixing black-and-white photos, a pink tiled-tape post, orange silhouette posts and pink text posts with lime highlights.
Key takeaway
Presenting social rules inside a real platform chrome (full profile mockup) so the feed rhythm, alternating photo and color tiles in a 50-50 balance, is judged the way a follower would actually see it.
Reuse notes
A convincing social-direction page for a brand deck. The "alternate colors, never repeat in a row" rule plus the live profile mockup is directly reusable. Use real platform UI sparingly to avoid looking dated as apps change.
