Matter social post creatives

Matter social post creatives, editorial, swiss, vibrant

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Social creative recipes split into image and text-based posts, four example tiles using color blocking, lime highlights, icons and matter tape with captions on each.

Summary

The recipes behind the social grid: how to build image-based and text-based posts, each shown as example tiles with do-this captions.

Visual description

A light-grey slide with a rotated "SOCIAL GUIDE" corner banner. The right side is split into two captioned sections under thin rules. "Image & Image + Text Based Posts": two square tiles, a full-bleed mono photo of hands holding a ring box with lime highlight text, and a dark post with an inset photo and lime highlight; captions say bring the product into focus and don't let text cover it. "Text Based Posts": a pink tile with body copy and scattered lime highlight words, and a dark tile with a stacked lime-highlighted headline plus a clipboard icon; captions advise large readable text and pairing text with icons. The left column gives the matching written guidance.

Key takeaway

Separating post types (image, image-plus-text, text-only) into their own labeled rows with a worked example and a one-line caption each, so a social manager has a copy-paste recipe rather than a vague principle.

Reuse notes

A practical social-templates page that complements the profile-grid slide before it. The captioned-example-per-post-type structure is reusable for any content system. Carries the brand's color-blocking, lime highlights and tape devices.

From this deck: Matter social post creatives

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