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Light-grey roadmap slide presenting the next 18 months as a four-item checklist card, the first item ticked off and struck through.
Summary
The roadmap slide, framed as a literal to-do list: a white checklist card titled "The next 18 months" with four items, the first already checked and struck through.
Visual description
Flat light-grey (#ECEDEF) full bleed. A centered dark-grey headline "The next 18 months" sits above a single white rounded card with a soft drop shadow. Inside, four rows are stacked and separated by hairline dividers, each with a leading circle control. Row one, "Create momentum by shipping Automator," has a filled green checkmark and is greyed and struck through to read as complete. The three rows below, "Hire a small team of software engineers," "Iterate towards building creative AI design tools," and "Experiment, build, learn, iterate, repeat," show empty grey circles and dark active text. The card visually mimics a checklist or to-do app component.
Key takeaway
Presenting a roadmap as a product-style checklist UI, with the first milestone already ticked and struck through to signal momentum. Borrowing the app's own to-do component as the slide graphic is on-brand for a design-tools company and far warmer than a Gantt bar.
Reuse notes
A strong, friendly alternative to a timeline for a short near-term roadmap of three to five steps. The "already done" first item is a quiet credibility move, so use it only when something genuinely shipped. Best for product or tooling pitches where a checklist UI reads as native rather than gimmicky.
From this deck: Next 18 months roadmap checklist
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