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Collateral page showing two HTML eblast templates: a hero photo with "Live a life of Luxury" tagline over body copy, bullet points, an agent block, and the crest lockup.
Summary
A collateral page presenting two HTML email (eblast) templates side by side, each a single-column layout: a twilight property hero with a serif "Live a life of Luxury" tagline, then body copy, bullet benefits, an agent block, and the crest lockup.
Visual description
Near-white page, serif "HTML EMAIL" header with italic "eblast". Two identical-structure email comps sit side by side inside hairline frames. Each opens with a wide photograph of a glass house at dusk, the italic serif tagline "Live a life of LUXURY." in the lower-left and the round Global Luxury crest in the lower-right. Below, an italic serif intro sentence, a short bulleted list of marketing benefits in gray sans, and a bold sans call line ("Give your home... Contact me today."). An agent block follows with a gray avatar placeholder, "AGENT NAME / LUXURY PROPERTY SPECIALIST", phone/email lines, and the "COLDWELLBANKERLUXURY.COM" url. Each closes with the horizontal "COLDWELL BANKER | SMITH & SMITH" crest lockup over fine gray legal text. Footer shows page number 45.
Key takeaway
A repeatable single-column email skeleton: photo hero with tagline, italic serif lead, scannable sans bullets, then a fixed agent and brand footer. The serif/sans split (serif for emotion, sans for the practical bullets) keeps a luxury tone while staying readable in email.
Reuse notes
A solid reference for real estate and luxury service email templates. Showing two filled variants demonstrates the skeleton holding different copy. In production the serif tagline and Garamond body would fall back to web-safe fonts, which the following spec page addresses.
From this deck: HTML email eblast templates
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