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Title slide on warm beige with the oversized black ARTHAUS logotype spanning the frame, its central H reversed out of a solid black square reading "IDENTIDAD VISUAL".
Summary
The title slide: a warm beige field carrying the giant black ARTHAUS logotype edge to edge, with the document title "IDENTIDAD VISUAL" reversed out of the square that forms the H.
Visual description
Full-bleed warm beige (#EBE5DE) background. The ARTHAUS wordmark is set in an ultra-bold compressed display face, all-caps and solid black, stretched nearly the full width. The letters ART and AUS are heavy condensed glyphs; in the center the H is rendered as a tall solid black square with white bars, and the words "IDENTIDAD VISUAL" sit in small white sans-serif inside that square's negative space, splitting the wordmark into ART / [H] / AUS. No other elements, rules, or labels.
Key takeaway
Hiding the document title inside the counterform of the logo's central letter, so the brand mark and the slide title are one object. The square-H device turns a piece of the logotype into a usable content frame.
Reuse notes
A strong cover pattern for a brand or identity guideline where the logotype is the hero. Depends on a logotype with a solid enclosed letterform to host text; works best on a single flat field with nothing competing.
From this deck: ARTHAUS cover with square-H logotype
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