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Light page introducing the three illustration styles (key illustrations, contribution graph, textures) used to modulate brand loudness, shown as three example tiles.
Summary
The illustration-system overview, introducing three distinct styles that let the brand modulate loudness, each shown as a labeled example tile.
Visual description
Light background. "Illustration system" heading with grey copy ("We have three styles of illustration which help us modulate loudness across our brand surfaces"). Three large tiles sit below: Key illustrations (the blue Copilot mascot rising off a green isometric block), Contribution graph (rounded green and pink squares with a floating mascot and the atom glyph), and Textures (a green bitmapped event signage box reading "Main Stage / Demo Lounge"). Each has a bold title and grey caption explaining its role from big brand moments down to abstract texture.
Key takeaway
Framing an illustration system explicitly as a loudness dial with three named tiers (hero key art, the contribution-graph motif, ambient textures). Naming each tier and its use case keeps the system disciplined.
Reuse notes
The anchor page for the whole illustration chapter. The "three styles for three loudness levels" model is a clean, reusable way to organize a varied illustration library.
From this deck: Illustration system three styles
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