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A milestone timeline from 1993 to 2014 mixing dated text blocks with archival product and building photography on a tabbed two-page grid.
Summary
A company-history timeline: "THINKING AND ACTING IN CYCLES SINCE 1993", with dated milestone entries (1993, 1999, 2000, 2003, 2006, 2011, 2014) interleaved with archival photos of the founders, a red messenger bag, and the flagship store.
Visual description
Two-page white spread under the six-tab section header (FREITAG active). A large headline runs across the top of the left page. Below, milestone entries are organised in columns: each has an oversized year set in the grotesque, a short paragraph of body copy, and a small circled marker. A black-and-white photo of the two founders sits top-left and a colour product shot of a weathered red messenger bag sits beneath it; the right page carries a colour photo of the shipping-container flagship tower and a circular F-ABRIC button on black. Thin hairline rules separate the entries and a faint diagonal-hatch border frames the spread.
Key takeaway
Anchoring each milestone with an oversized year as the visual hook, then letting alternating archival and product photography break up an otherwise text-driven history. The mix of black-and-white heritage shots with colour product images visually separates "where we came from" from "what we make".
Reuse notes
A reusable founding-story or heritage timeline for brands with real archive material. Needs genuine photography; the layout would feel empty with placeholder boxes. The diagonal-hatch frame and section tabs tie it into the rest of this report system.
From this deck: Company history timeline 1993 to 2014
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