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Two columns of co-branding lockups, "on Hulu" content add-on partnerships and "hulu x" one-off partnerships, with equal-weight partner logos.
Summary
Co-branding lockups in two columns: "on Hulu" content add-on partners (ESPN+, Showtime, Cinemax, Starz, HBO Max) and "hulu x" one-off partners (DoorDash, Mitchell & Ness), all with equal visual weight.
Visual description
Near-black background. A bold white "Logo Lockups" rail label sits beside a note that lockup format depends on partnership type and that Hulu and partner logos should always carry equal visual weight. Left column, "Content Add-on Partnerships", stacks five green-framed "[Partner] on hulu" lockups: ESPN+, Showtime, Cinemax, Starz, and "hulu with HBO Max". Right column, "One-off Partnerships", shows two "hulu x [Partner]" lockups: DoorDash and a script Mitchell & Ness wordmark. A page number sits top-right.
Key takeaway
Splitting co-branding into two named systems (recurring "on Hulu" frames vs flexible "hulu x" pairings) and stating the equal-visual-weight rule once for all of them. The framed-vs-open distinction signals the relationship type at a glance.
Reuse notes
A reusable co-branding / partnership lockup page for any brand that pairs with others. The two-system split (structured add-on vs one-off collab) maps to most partnership programs. Keep partner marks at parity.
From this deck: Partnership logo lockups
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