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Three device and poster mockups showing the active headline styles applied to sports, entertainment, and news content.
Summary
The applied counterpart to the active-type spec page: three mockups demonstrate the sports, entertainment, and news headline styles in real layouts.
Visual description
White slide with the green "Typography" tag and an "Active Examples" label top left. Three mockups sit in a row. Left: a laptop screen reading "WATCH LIVE SPORTS ON HULU" in tight italic caps with "SPORTS" highlighted in green over a black-and-white basketball-dunk photo, captioned "SPORTS HEADLINE". Center: a vertical poster of a man kissing an Emmy statuette with "EMMYS ARE COMING TO YOUR SOFA!" in black caps on a green block and a "hulu + LIVE TV" lockup, captioned "ENTERTAINMENT HEADLINE". Right: a laptop on a solid green screen reading "Establishing a dialogue." in light mixed case, captioned "News headline." Each caption is a bold style name over two lines of gray copy.
Key takeaway
Mapping each named type style to a content category and showing it on the device where it would actually live, so the abstract spec on the prior page becomes concrete. The green highlight word inside an italic sports headline is a strong energy cue.
Reuse notes
Good reference for the "applied examples" page that should follow any type-spec page in a guideline deck. Needs strong supporting imagery for each category. The green fill and highlight are Hulu-specific; swap for your own accent.
From this deck: Hulu active typography examples
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