Logo color core and reversed

Summary

A two-panel comparison of the logo in its core colors versus reversed: the full red-and-orange burger logo on cream beside the single cream ("Mayo Egg White") logo knocked out of a solid red panel.

Visual description

The slide is split into a cream left two-thirds and a red right third. A heading "Logo Color" and a paragraph of brown body copy sit top-left, explaining that the logo appears primarily in the two core colors and is reversed in Mayo Egg White on colored backgrounds. Centered on the cream is the full-color Burger King logo: the orange top and bottom buns sandwiching the red "BURGER KING" wordmark, with a small registration mark. The right red panel carries the same logo rendered entirely in cream, so the bun and lettering read as one tone against red.

Key takeaway

Putting the positive and reversed versions of a logo side by side on contrasting fields, so the reader sees exactly how the mark behaves on light versus colored backgrounds in one view. The flat color block doing double duty as both example background and page divider.

Reuse notes

A clean pattern for any logo-color page: full-color version on neutral, single-color reversed version on a brand color, with the explanation tying the two. Works best when the brand has a clear "reverse" color rule like this one.