Plant-based Whopper storytelling illustration mockup

Plant-based Whopper storytelling illustration mockup, retro, playful, warm

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Full-bleed illustration mockup of a wrapped Plant Based Whopper on kraft packaging with green flat ingredient illustrations and green Burger King logo.

Summary

The plant-based counterpart to the previous mockup: a wrapped Plant Based Whopper centered on kraft paper, with the same flat ingredient illustrations and wordmarks all rendered in green to signal the meat-free variant.

Visual description

Full-bleed tan kraft-paper surface. A real wrapped burger sits center, its wrapper carrying the Burger King bun logo in green. The surrounding flat ingredient illustrations (cucumber/pickle slices, spiral onion, tomato) and the vertical "Plant Based WHOPPER" and "Plant Based WHOPPER with Cheese" lockups are all in green, the latter tagged with an orange "with Cheese" pill and small "Patty made from plants" lines. The faint running header reads "Visual Identity / Illustration: Storytelling" with page "101".

Key takeaway

Recoloring an identical illustration-and-packaging layout entirely in green to denote a product sub-line. Holding the composition fixed while swapping one color makes the plant-based variant instantly legible as part of the same family.

Reuse notes

A reusable pattern for signaling product variants (plant-based, spicy, limited edition) through a single color shift over a consistent template. Pairs directly with the standard-variant mockup; show the two side by side to teach the system.

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