Minimum size, RTP Comercial mark

Minimum size, RTP Comercial mark, minimal, corporate-clean, light

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Minimum-size rule for the RTP Comercial mark, set at 3 mm for print and 12 px for digital, shown on white with magenta dimension callouts.

Summary

The minimum-size rule ("Dimensões mínimas") for the RTP Comercial mark: 3 mm at the letter height for print, 12 px for digital.

Visual description

A mostly white page. A thin blue vertical rule separates the left text column from the specimen. The left column carries the "Normas de Comportamento Técnico" head, the two-line heading "Dimensões mínimas", the "RTP Comercial" subhead, and black paragraphs setting the print (3 mm) and digital (12 px) minimums measured on the "RTP" letter height. On the right, a small blue "RTP" wordmark sits between two magenta dimension callouts reading "3 mm" and "12 px".

Key takeaway

Showing the wordmark at a believable small scale, flanked by both the print and the screen minimum, communicates the rule with one tiny specimen. Magenta callouts read clearly against white without disturbing the blue brand color.

Reuse notes

A reusable minimum-size diagram. Reach for it whenever a logo guideline must state both a millimetre and a pixel floor; keeping the specimen actually small (not just labelled small) makes the constraint honest.

From this deck: Minimum size, RTP Comercial mark

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