RTP Ópera and RTP Jazz In lockup intro

RTP Ópera and RTP Jazz In lockup intro, corporate-clean, minimal, vibrant

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Intro page presenting the RTP Ópera and RTP Jazz In lockups stacked large in white on a violet field.

Summary

The shared intro page for two RTP radio sub-brands, Ópera and Jazz In, stacking both white lockups on a single violet panel.

Visual description

Two-zone layout: white text column left (kicker, "Normas de Identidade Visual", "Submarcas", the two names "RTP Ópera" and "RTP Jazz In", one short paragraph) and a violet panel right. On the violet field, two horizontal lockups stack: "RTP ópera_" above "RTP jazz in_", both white, bold geometric "RTP" paired with lighter descriptors and a trailing underscore glyph. Blue RTP mark and "Nota" bottom-left, footer bottom-right.

Key takeaway

Grouping two closely related sub-brands onto one color page (they share the violet and the spec) is an efficient way to handle a family without a page per name. The trailing underscore reads as a cursor and ties the cultural radio sub-brands to the same brand voice.

Reuse notes

Good model when several products share one color and one set of rules; introduce them together rather than duplicating a page each. Both lockups depend on the violet field for the white knockout.

From this deck: RTP Ópera and RTP Jazz In lockup intro

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