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Color spec page for RTP2, pairing an orange primary with the master blue secondary as two large half-circles with full values.
Summary
The color page for RTP2, specifying an orange primary (#FF9800) with the master blue (#0000FF) as secondary.
Visual description
The left white column carries the "Submarcas" heading, the "RTP 2" subhead, and a black paragraph on color systems. The rest is two large half-circles: a warm orange (left) labelled "Cor principal" with HEX #ff9800, CMYK 0/39/100/0, Pantone 2023 C, and the master electric blue (right) labelled "Cor secundária_ azul RTP" with HEX #0000ff, Pantone 2935 C. A "TELEVISÃO" label tops the orange swatch. Specs are white on each shape.
Key takeaway
The fixed two-shape color template carries any sub-brand color without redesign; only the primary swatch and values change between channels. Keeping the master blue as the constant secondary ties every sub-brand back to the parent.
Reuse notes
A reusable single-sub-brand color page. Reach for it when a channel owns a distinct primary color but should still reference the master color. The half-circle swatch keeps it visually on-system.
From this deck: Sub-brand color, RTP2 orange
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