Initiative lockups in use

Summary

An application page placing the "makers club" initiative lockup into two real templates: an 8.5x11 informational document and a 16:9 announcement slide, both shown as light wireframes.

Visual description

Standard layout: cream left column with section number "2.3.5 Initiative lockups in use" and one short paragraph; navigation list lower-left with Lockups bolded. The white panel holds two mockups inside thin-ruled bounding frames. On the left, a portrait 8.5x11 document: the black hcma "makers club" lockup top-left, then many grey ruled lines standing in for body copy, two grey image placeholders side by side mid-page, and more text lines below; a faint margin grid is visible. On the right, a 16:9 landscape announcement slide on a dotted safe-area frame: a left-aligned bold black headline "Rocket stove / kiln-fired ceramics / workshop", then "June 20 / 6-9pm", with the small hcma makers club lockup anchored bottom-left. Captions read "8.5 x 11 informational document" and "16:9 announcement slide". The cream footer carries copyright, title, and "Version 01".

Key takeaway

Closing the loop from rule to artifact: after defining the initiative lockup, the guide shows it living inside the exact document and slide templates the team will actually produce, with placeholder content so the layout grammar (lockup top-left on docs, bottom-left on slides, real headline copy) is unmistakable. This makes the system usable, not just legible.

Reuse notes

A reusable pattern for the application section of a guideline: pair each identity element with the two or three templates it most often appears in. The doc-plus-slide pairing here is generic enough to lift. Keep placeholders greeked so the template reads as a template. Best paired with the construction page that defines the lockup itself (slide 39).