F1 brand colours swatch page

Summary

The brand colour spread: four oversized rounded swatch tiles laid out on a warm cream page, each carrying its own colour name set large inside the tile.

Visual description

Cream (#F7F3EC) background with the standard running header: "Visual Identity" top-left on a hairline rule, "Brand colours" as the page title, page number 21 at right, and the recurring rounded bracket line tracing the top-right corner. A narrow left column holds an intro paragraph ("Our brand colours are strong and single-minded...") followed by four small labelled descriptions for each colour. The right two-thirds is a 2x2 arrangement of large rounded-corner swatches: a bright warm red and a near-black carbon tile on top, an off-white and a pure white tile below, each with its name ("F1 WARM RED", "F1 CARBON BLACK", "F1 OFF-WHITE", "F1 HIGH-VIS WHITE") in the brand display sans set in the bottom-right of the tile, in white on the dark tiles and black on the light ones.

Key takeaway

Naming each swatch inside the tile itself, in the brand's own display face, so the palette page doubles as a type specimen. The deliberately narrow palette (two hero colours plus two neutrals) and the generous rounded tiles make a small colour set feel confident rather than thin.

Reuse notes

A clean template for the colour page of any brand or identity deck, especially one built on a tight palette. The rounded-tile grid scales to more or fewer colours. Pairs with a hex/Pantone breakdown slide for the technical detail this overview omits.