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Application page showing the Formula 1 lock-up on a billboard, adshel and magazine spread, drawn as light grey placeholder wireframe mockups.
Summary
An applications page illustrating where the Formula 1 lock-up lives, shown as faint grey placeholder layouts for a billboard, adshel and magazine spread.
Visual description
Warm cream (#F2EEE6) page with the hairline header, title "F1 Formula 1 logo / Example applications", page "51", and corner-bracket rule. A short left note says these are environments, not templates. Two headed columns, "Marketing campaigns" and "Third party owned communications", each hold pale grey outline mockups with grey placeholder bars standing in for imagery and copy: a horizontal "Billboard" and a portrait "Adshel" at left, a "Magazine spread" at right. The red-and-black Formula 1 horizontal lock-up appears small in a corner of each mockup, with thin grey lines for body text.
Key takeaway
Demonstrating logo placement in context with deliberately abstract grey placeholder layouts, so the focus stays on where the lock-up sits rather than on any specific creative. Labeling by medium (billboard, adshel, magazine) frames it as guidance, not finished art.
Reuse notes
A reusable applications page for showing a lock-up across out-of-home and print formats without committing to real designs. The grey placeholder-bar mockups are generic and fast to redraw. Pairs after the configurations, clear-space and colour pages.
From this deck: F1 Formula 1 logo example applications
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