Partner logo lock-up introduction

Summary

The opening spec page for partner lock-ups: a short left intro paragraph plus two white rounded cards demonstrating the horizontal and vertical F1-plus-Heineken construct, each carrying a "Global Beer Partner" descriptor.

Visual description

Warm cream background with the standard running header ("Partner lock-ups" label left, "Partner logo" heading, page number "175", hairline rule curling to a rounded corner). A narrow left column holds two short grey intro paragraphs about how the lock-ups are built. The right two-thirds carries two white rounded-rectangle cards: a wide horizontal one with the red F1 mark, a thin red divider, then the green Heineken wordmark and red star, "Global Beer Partner" beneath; and a taller vertical card stacking F1 over Heineken. Small grey "Horizontal" and "Vertical" labels sit under each card.

Key takeaway

The two-card "here are both orientations" layout for a co-branding lock-up, with the brand pairing shown on neutral white cards floating on the warm page so the partner colours stay clean. The thin red "bucket" rule that ties the two marks together is the system's signature connector.

Reuse notes

Directly reusable for any sponsorship or partnership guideline page that must define horizontal and vertical co-brand constructs. The Heineken example stands in for any partner; swap the partner mark and descriptor. Works best with real partner logos at correct colour.