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A giant black "Empowered Creative Principles" headline over a three-column numbered overview of how to build, work with, and elevate the network, on cyan.
Summary
An overview slide: an oversized black condensed "Empowered Creative Principles" fills the top, and three numbered columns below state how to build, work with, and elevate the network.
Visual description
A flat cyan (#1EC8F5) field. The upper two-thirds is dominated by a three-line black all-caps condensed headline "EMPOWERED CREATIVE PRINCIPLES" set very large. Beneath, three columns each open with a small black number and eyebrow ("01 HOW WE BUILD THE NETWORK," "02 HOW WE WORK WITH THE NETWORK," "03 HOW WE ELEVATE THE NETWORK") above a two-line bold all-caps title ("HERO AUTHENTIC STORYTELLERS," "EMBRACE TRUE CO-CREATION," "CELEBRATE THE STORY BEHIND THE LENS"). The black running header and Nike swoosh sit across the top; "©2021 NIKE INC." anchors bottom-left.
Key takeaway
The agenda pattern: one dominating headline as the chapter title, then a clean numbered three-up that previews the sub-sections that follow. It doubles as a table of contents for the principles section without looking like a list.
Reuse notes
A reusable overview/agenda layout for any framework with three (or more) named parts. The number + eyebrow + bold title column is a portable unit and recurs on the slides that follow, so it ties the section together. Keep titles to one or two words for scannability. Works on any saturated field with black type.
From this deck: Empowered Creative Principles three-step overview
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